Chocolate Direct was established in 1999 out of the demand to broaden the range of industrial Barry Callebaut chocolate grades required by the South-African manufacturing industry. The product imported is from the largest manufacturer of industrial chocolate in the World, Barry Callebaut. Barry Callebaut has 17 factories worldwide and offers a wide range of chocolates for every possible artisan and industrial application. These products are the result of the careful weighing and blending of different ingredients, such as cocoa mass, cocoa butter, sugar and milk powder. The proportions of the ingredients and with the advanced production technology determine the ultimate taste, viscosity, colour and other technical properties.

Today, Barry Callebaut is the world's leading manufacturer of high-quality cocoa and chocolate products. They have a global network with about 30 state-of-the-art production sites and some 9,000 employees in 22 countries in Europe, Africa, North and Latin America and Asia/Pacific. Barry Callebaut offers cocoa and chocolate products, ready-to-use fillings, coatings and cocoa powders as well as customized services to the entire food manufacturing industry.